WSF In Action
Behind every part of our work is an athlete, a family, and a story worth sharing. Here, you’ll find stories from the Western athletes we serve, a closer look at the work happening across WSF, and opportunities to learn and connect through our events and education.
Upcoming Events & Education
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Shop with purpose this Giving Tuesday. For every purchase of $100 or more, in store or online, Tecovas will donate $10 to WSF to help support Western athletes. A little holiday shopping can go a long way toward helping athletes when they need it most.
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Rodeo’s Next Up is built for the next generation of Western athletes. In collaboration with Las Vegas Events and held during Junior NFR, the conference brings together practical tools, real conversations, and guidance to help young athletes grow their confidence, build their future, and make the most of opportunities in and beyond the arena.
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Catch us during NFR for one of our favorite activations of the year, featuring custom YETIs, athlete signings, and a chance to connect with some familiar faces along the way. Stop by, grab something great, all while supporting WSF’s work to ensure every athlete has the support they deserve.
Growing with WSF: Madalyn Richards
From her time at Texas A&M University to her current position on the WSF Athlete Advisory Committee, Madalyn Richards has relied on WSF to provide resources and guide her path in the Western sports industry.
Western Sports Foundation to hold “Dancin’ With The Rodeo Stars”
Western Sports Foundation will host its first ever “Dancin’ With the Rodeo Stars” fundraising evening at the Tannahill Music Hall in the Fort Worth Stockyards at 7 p.m. CT on Thursday, March 7.